Aeroporti di Roma celebrates its 50th anniversary and reveals a new visual identity
During the 50th anniversary celebration of Aeroporti di Roma at Fiumicino Airport, the Italian company unveiled its new visual identity and tagline “Together, beyond flying“.
The event kicked off with a video on the history and future of Rome Airports, followed by introductory remarks from the Mayor of Fiumicino, Mario Baccini. Panel discussions followed, in the presence of illustrious names such as Alessandro Onorato, Rome Councillor for Major Events, Sport, Tourism & Fashion, Roberta Angelilli, Regione Lazio Vice President, Antonio Aurigemma, President of Lazio Regional Council and the Undersecretary of the Italian Ministry of Environment and Energy Security, Claudio Barbaro.
A particularly moving moment was the performance of the “Commedia Divina” by the Associazione Teatro Patologico Onlus, a theatre company that has been bringing actors and actresses with intellectual disabilities to the stage for over thirty years.
The statement emphasises Aeroporti di Roma’s focus on people. The new ADR logo has an upward direction, symbolising the company’s commitment to shaping the “airport of the future”. The company aims to offer excellent service to passengers while being attentive to their well-being. Aeroporti di Roma plans to achieve this by combining sustainability, innovation, quality, arts, and culture.
Find out more about the celebration here.
50 years of Aeroporti di Roma here.
